Miami – Fans come first at Homestead-Miami Speedway. With that mantra in mind, the speedway is recruiting race fans and community partners to become members of the track’s first-ever fan advisory network, which will be known as HMS FANatics. This group is being organized in order for track operators to garner suggestions and ideas for improving the fan experience at Homestead-Miami Speedway.
“We have several stakeholders in this business, but none is more important than our fans,” said Homestead-Miami Speedway President Matthew Becherer. “Their investment is both financial and emotional. By creating this regular dialogue with a cross-section of fans, we have every expectation of improving an already top-notch guest experience for every individual that visits our facility.”
FANatics members will serve rotating one-year terms that will include both a NASCAR and GRAND-AM event. Members will participate in quarterly meetings and conference calls. Additionally, members will have exclusive access to an online message board and Facebook page.
Please click on the following link to see the online membership application: www.homesteadmiamispeedway.
The timeline for putting the HMS FANatics in place is as follows:
July 18-Aug 8 Application process
Aug 9-23 Review applications; phone interviews with candidates
Aug 24-29 Selection of members
Aug 31 Official introduction of inaugural FANatics fan advisory board
Sep 7 Initial conference call with members
About Homestead-Miami Speedway
The Speedway has been open since 1995 following an initiative to spur economic recovery in the aftermath of Hurricane Andrew. The 640-acre facility is active more than 280 days per year and hosts NASCAR’s Championship Races during Ford Championship Weekend (November 16-18, 2012). The Sprint Cup Championship Ford 400 is broadcast live on TV and radio to 175 countries and into 24 languages. The 2011 championship attracted ESPN Television’s largest NASCAR Sprint Cup viewership ever with a peak audience of 10.5 million when the checkered flag fell. Homestead-Miami Speedway, featuring a 1.5-mile oval and 2.21-mile road course, generates more than $250 million annually for the region. For more information, visit www.homesteadmiamispeedway.com
Source: Homestead-Miami Speedway, Press Release
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